Experienced a downturn in the past few years. Liquor market began to pick up this year. Some high-end liquors such as Wuliangye and Maotai have risen about 10% this year. This is because the market discovered that these high-end liquors such as Maotai and Wuliangye have gradually entered the daily consumption scene of the people from the past feasting market, and the market began to recover. For the high-end liquor bottle manufacturers, it is also past the winter, and now usher in some new opportunities to grasp. However, in addition to high-end liquor, the entire liquor industry needs new outlets. In the future, the two directions of the liquor industry are youthfulness and internationalization. Wine bottle packaging also needs to make great changes in these two directions to adapt to the new market.
First of all, younger, white wines want to seize younger groups, should be more youthful in the packaging of wine bottles, in line with the aesthetics and characteristics of young people, adding stylish elements, these are now the bottle packaging needs to be a breakthrough point. Secondly, the international market for liquor has always been lackluster and the international market is large, but it is not easy to enter. Among them, wine bottle packaging in the internationalization of liquor to learn from the beer, wine packaging experience, to maintain the tradition and the local culture can be combined are very important.
Wine bottle manufacturers should be aware of the new trend in the liquor market and work hard to keep pace with this trend.
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