These days, "fashion, brands, environmental protection" as the theme of the 2017 Spring China Textile City, curtain cloth lively exhibition debut in Keqiao, supply and demand sides are very satisfied with this exhibition. Local home textile practitioners believe that "the government set up the stage, the company sings the opera" has prospects, and the spring of the "Keqiao·curtain fabric" regional brand is really coming!
Embracing the exhibition to show the charm of Keqiao
This is the first time that China Textile City held a curtain fabric exhibition, and more than 100 local high-quality enterprises actively participated. At the scene, more than 90 companies chose to make special appearances, which made people not only see a home textile product, but also see the future fashion trends and future lifestyle.
Because of the professionalism, this exhibition broke out with strong “strength†and “brightnessâ€. Buyers from all over the country came to the fore. Many exhibitors such as “Junshengâ€, “Hongshanyu†and “Golden Dragonfly†exclaimed the amazing results. .
Zhao Jun, the person in charge of “Zhongmao Home Textilesâ€, came from Wenling and has been in Keqiao for nearly 20 years. After many years of hard work by Zhao Junhui, “Zhongmao Home Textiles†has been committed to original development and is well known in the industry. This time, Zhao Jun will bring more than 100 new spring products. Sure enough, when it was unveiled, it was popular among customers all over the country.
Yesterday morning, when the reporter contacted Zhao Junhui, his tone was full of surprises: "The effect of the exhibition was much more than expected. The power of Keqiao Home Textiles Group was too strong." "Zhongmao Home Textiles" in just two and a half days More than 500 orders were received, with an intentional turnover of more than 4 million yuan.
The congenital advantage of the place of origin is full of stamina
As we all know, China Textile City business fabric can be divided into two major apparel fabrics and home textile fabrics block. According to incomplete statistics, the sales of curtain sashes in the market accounted for about one-third of the overall transaction volume of China Textile City, and it has become an indispensable force in the entire textile market and the textile industry.
Many industry insiders revealed that China Textile City curtain fabric has a strong production advantage. In the past, many business owners mainly provided production for others and their profits were low. Through the government to set up an exhibition platform, local buyers will be invited to Keqiao, so that they can directly contact the origin manufacturers by skipping the intermediate links, which is a very cost-effective thing for both the supply and demand sides.
The local company "Good Time" is mainly engaged in jacquard curtains. The company not only focuses on R&D and production, but also builds its own brand through the mode of recruiting agents in recent years. This advantage because of origin, "good old days" several new products have become "explosion models", deposit two days will reach more than 100 million, also has recruited more than 20 new agents.
“For a brand that already has a certain reputation, the exhibition is like a trade fair and a new product launch. For some relatively small business operators, the exhibition is a weather vane, an opportunity to experience cutting-edge information and grasp the market trend.†Zhao Yunfu, the person in charge of Time, said with a smile that after the “baptism†of the exhibition, the brand awareness of all exhibitors will definitely be stronger.
The overall brand prospect of the region is unlimited
A stone stirred up thousands of waves.
As a national textile town, China Textile City has been widely concerned. China Textile Industry Association vice president Yang Zhaohua personally come to this curtain fabric exhibition hall patrol, he said, now Keqiao fabric in the country has a certain reputation, fostering the overall image and brand curtains of textile fabrics is imperative.
Keqiao is already in action. This exhibition has made both buyers have a taste of sweetness, and also let everyone see the potential and prospects of Keqiao to enhance the overall brand of curtain home textile fabric area.
Many companies said that in the past, companies rushed to Shenzhen, Shanghai and other places to participate in the exhibition, which took time and effort. Now, at home, we have our own exhibition, which will enable Keqiao's curtain and window fabric companies to make sounds to the outside world, build their own regional brands, and promote the upgrading and transformation of the entire industry.
District leader Zhu Jianming also said that Keqiao cultivated the curtain home textile brand, which can further promote the branding and high-end development of the textile city market. The Keqiao District government and enterprises need to work together to run the curtain fabric exhibition and start the “Keqiao curtainâ€. Cloth "regional brand.
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