If you want to achieve a good sales of cosmetics, you should pay attention to the packaging of cosmetics. The most important cosmetic packaging materials on the market today are glass and plastic. With the development of packaging materials, the packaging forms of modern cosmetics are becoming more and more abundant, showing a variety of states. Choosing the right cosmetic packaging materials plays an important role in the promotion and sales of cosmetics.
When choosing the main packaging material for cosmetics, you should pay attention to the following performance requirements:
1. Barrier performance. Since cosmetic requirements for external packaging vary, the corresponding packaging materials will vary. Cosmetic packaging materials should have a certain barrier property to light, moisture and aromatic gases;
2. Sealing performance. Cosmetic packaging materials need to ensure a certain degree of sealing, and no product leakage will occur in the face of various environmental changes. Environmental changes mainly include deformation of materials caused by changes in wet temperature, impacts generated during the fall, etc.;
3. Certain mechanical properties. In order to effectively protect the product, the packaging material should have certain strength, elasticity and toughness, etc., in order to cope with impact, pressure and vibration;
4. Compatibility performance. In order to make the cosmetics in the high temperature and high humidity environment, there will be no unacceptable changes, which requires the packaging materials of the cosmetics to have certain compatibility properties and improve the tolerance of the cosmetics during transportation.
Reasonable selection of packaging materials for cosmetics is related to the safety performance of the overall product, which directly affects the consumer's evaluation of the brand and the quality of the product. The choice of cosmetic packaging materials is a comprehensive evaluation process, and any change in factors will have the necessary impact on the choice of packaging materials. Therefore, when selecting the packaging materials for cosmetics, it is necessary to select the appropriate packaging materials according to the actual situation.
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