Doing POS system, he lost 3 million transformation big data service providers, half a year profit of 1.68 million

â—† Wu Qifeng loves to drink tea since he was a child, and has a good tea ceremony. His office is full of tea sets and is antique.

At 3 o'clock in the morning, Beijing, which has been married for a day, has already entered a dreamland. At this time, Wu Qifeng was alone and anxiously squatting outside the Donghua Gate.

He kept asking himself: Should the current Internet POS system project still work? If the project is shut down, the previous investment of nearly 3 million yuan will no longer be possible; if it continues, the company can only close down.

After numerous internal struggles, Wu Chang sighed and finally made up his mind to shut down the project and reinvent everything he had done before.

Soon, the "iReadyIT" team launched a new project in May last year - providing enterprises with a big data-based total solution service. Services include value-added services such as data collection, cleaning, business operations analysis, and industry big data analytics.

Note: The data in Wu Qifeng's Norman is correct, responsible for its authenticity. The pencil track has been backed up for recording and shorthand, endorsing the objectivity of the content.

Wu Qifeng, who claimed to be uneasy from an early age, retired when he was a sophomore. He felt that it was a waste of time to go to school, regardless of his father's dissuasion, resolutely left school and stepped into the workplace.

“When I work, I work hard and I am promoted every year.” Wu Qifeng, 29, has already completed the position of senior management of Rongmeng Software Company from the beginning of sales.

In July 2015, 30-year-old Wu Qifeng resigned from a decent job in other people's eyes and started his own business. Because his career planning is: 30-year-old entrepreneurship, 40-year-old to give a career account.

He and his colleagues formed the "iReadyIT" team and launched the first project - Internet POS software system development.

Initially he and the team believed that there was a huge room for development in the new retail space. With the emergence of multiple mobile payment methods such as WeChat, Alipay, and Apple Pay, retailers' payment scenarios are becoming more and more complex. They hope to provide high-end retailers with an omni-channel POS system that will help merchants complete down payment, inventory management, membership management and more on the iPad with the system installed.

The team is full of confidence that the product will soon be favored by merchants. However, it turns out that they are wrong.

Product promotion is not going well. For most merchants, the cost of using their products is too high, and the iPad needs to be specially configured. In addition, Wu Qifeng believes that the "iReadyIT" team members are all promoted by the B-side big customers, and are not good at small and medium-sized single store promotion work.

The team is in a gray atmosphere. The project has invested nearly 3 million yuan, and if it continues, the company will undoubtedly go bankrupt. Wu finally decided to shut down the project and launched a new project in the context of the team's corporate services and the advantages of big customer promotion.

In May of last year, “iReadyIT” turned to the enterprise big data field, providing B-end customers with total big data-based solutions and value-added services. “The data collection cycle of medium and large enterprises is long, and many enterprises rely on manual collection or even no data, and many of the collected information are useless.”

Based on this, “iReadyIT” provides B-end customers with services such as data collection, data management, enterprise internal operation analysis, and industry big data analysis, and provides customers with overall solutions.

The "PaaS-level big data application development platform" system developed by the team was launched in August last year. The main functional sections are as follows:


Customers can view company customer sales analysis, risk control, financial statements and other information on the PC, mobile web and WeChat. The “iReadyIT” system also provides risk warnings for customers.

According to Wu Qifeng, before, a company with a revenue of 100 billion yuan had to spend about a month to view the business data, and through the "iReadyIT" system, it can be viewed directly on the mobile phone.

As the team is good at B-side customers, as of June this year, the company has 73 customers, including more than 10 of the world's top 500 companies (such as Hainan Airlines, Japan's Mitsubishi Bank of Tokyo, Webast, etc.).

The company collects product fees and service fees from enterprises as the main source of profit, and can also provide customized services according to customer needs. The unit price ranges from 500,000 to 1 million yuan. It is reported that the project will achieve profitability after half a year of launch, with a total profit of 1.68 million yuan in the first half of this year.

In order to complete the product further research and development and sales promotion, the company is now seeking financing, and plans to achieve 30 million yuan sales this year.

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