The packaging design is the design of the container of the finished product and the construction surface of its packaging. Generally, it is an aesthetic artistic image that can meet the aesthetic needs of people and is full of creativity and can impact people's vision.
The nationality of packaging design means that no matter how the nationality develops, we need to understand the inheritance and development of the packaging design culture. Only when we agree with this inheritance and development, then there will be the era of packaging design culture. This is because the packaging design of culture is a historical development process. It is the coincidence and inheritance of the design culture of each age of this nation. It is based on the realistic material society of this era, and it is the accumulation of traditional design culture and the continuous discarding. The unity of opposites, the historical and realistic packaging design culture has its own era, and the packaging design is tight for generations and focuses on concepts.
The characteristics of the packaging design culture make our design activities and products not to be considered as an absolute standard. Different eras have different standards. We cannot treat today's or yesterday's as absolute and only standards. The evaluation of historical design culture must recognize that it is historical. The era of culture determines that all historical understandings are historical. The packaging design culture of each era has its relative value and has its own. The concept system has its own historical development form. Only with such knowledge can we have a comprehensive grasp of the packaging design culture.
We have a history of civilization up to five thousand years, and the pursuit of beauty has a long history. We believe that China's packaging design should continue to grow with the advancement of the times, regardless of the way of thinking, value judgment, and social organization. Azimuth absorption and renewal, the construction of a sound new national packaging and cultural system of packaging design.
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